Every once in a while, an attorney does something on social media that reminds you: marketing is not always about being loud or costly. It’s about being timely. Case in point: Sinai Law Firm, an LA eviction trial lawyer, went viral this week after posting the following “press release” style joke: “FOR IMMEDIATE RELEASE Sinai Law Firm […]
Parichatra Reuning
About Parichatra Reuning
Pat brings 25+ years of search marketing experience and a passion for helping clients grow online. After earning her MBA from Butler University, she started her career at Deloitte Consulting in Bangkok, Thailand before eventually joining the team at My Local Start.
Whether she’s fine-tuning SEO strategies, improving site architecture, or supporting content marketing efforts, Pat puts care and attention into every project she touches. Outside of work, she loves cooking Thai food, running a small homestead with her family, and spending time with her husband and son.
Waynesville Mulch & Compost
Welcome to Seaside RV Rentals in Steinhatchee
What Is AEO in AI Optimization?
And why small businesses and law firms should care Looking at you, Waynesville business owners. Same for Asheville, Clyde, and all our entrepreneurs across Western North Carolina. You’ve probably noticed AI answers popping up everywhere — on mobile, desktop, and inside apps like Grok, ChatGPT, and Google Gemini. As a searcher? AI makes things easier. […]
Opinion: AI, Fair Use, Content Scraping Crisis. Innovation or Exploitation?
This one’s not about SEO. I have many thoughts on AI and SEO. With this latest Anthropic settlement, it’s worth documenting my thoughts in this blog (so I can go back and read it again in a few years, if the world hasn’t ended). The AI boom has been huge in our SEO industry. It […]
The Expanding Vocabulary of Search: How AEO, GEO, and LLMO Fit Into Your SEO Strategy
Search has always been changing. The way we search, the platforms we search on, and the search output. And now, the language we use to describe it. For decades, it was about typing queries into a box. We searched on Google, Bing, or DuckDuckGo, scanning lists of blue links for the right result. Then came […]
